India Inc. is hiring from locations where they have no offices

India Inc. is hiring from locations where they have no offices

For companies looking for talent, it no longer matters where the candidate is located, as long as they meet the skill requirements. Hiring is becoming location agnostic – companies are increasingly hiring from locations where they have no offices.
Balaji Kumar, chief human resource officer, Larsen & Toubro Infotech (LTI), said, “The pandemic has removed space constraints. We are taking people to work instead of bringing people to work.”

executive officers in companies like

, Byju’s, Publicis Sapiente and NTT confirmed this trend.

Hiring from places other than cities where companies have offices has increased by about 5% to 35% in pre-pandemic times, showed a recent survey by recruitment firm CIEL HR Services, called Exclusively shared with ET.

The agency tracked the recruitment trend of 181 companies over the past six months and helped them recruit 15,090 people in the last six months, of whom 35% were hired from outside the base location. They will work remotely.

“These companies are now tapping into a talent pool that is remarkably larger than what has traditionally been considered for the resource,” said Aditya Mishra, chief executive officer, CIEL HR Services.

Employers have begun to define roles that can be performed remotely and are therefore agnostic to the candidate’s location.

Cities with demand for talent for remote work roles include Ooty, Patna, Nagpur, Chittoor, Coimbatore, Hubli, Indore, Kolkata, Madurai, Mangalore, Salem, Tiruchirappalli and Thrissur.

According to a CIEL survey, hiring is taking place for functions such as sales, operations, HR, finance, supply chain, customer service and technology.

This is happening in areas like edtech, foodtech, etc.

, healthtech, e-sports, technology centers of global companies, shared service centers, ecommerce, IT services, consumer goods, construction, engineering, as well as pharmaceuticals.

Out of all the major metropolitan cities, a large number of candidates found jobs in Mumbai in places like Chandigarh, Chennai, Delhi, Ghaziabad, Hyderabad, Indore, Kolkata, Lucknow, Noida and Pune.

It is followed by Bangalore where only 61 per cent job offers were given to candidates residing in the city. The rest went to professionals from places like Chittoor, Coimbatore, Indore, Mangalore, Kolkata, Patna and Tiruchirappalli to work remotely.

LTI’s Kumar said, “These new normal times have enabled ‘work from anywhere’ and thus encourage employers to broaden their hiring reach.” The IT services firm has hired over 4,000 employees in the last two quarters.

Harshvendra Soin, Global Chief People Officer and Marketing Head, Tech Mahindra said that the IT services company is increasing hiring from Tier 2 cities.

Digital consulting firm Publicis Sapient is also recruiting from non-office locations like Pune, Hyderabad, Chennai and Chandigarh. “The skills we are aggressively hiring for are product management, engineering, experience and data,” said Preeti Gogoi Rawat, senior director (talent acquisition) at Publicis Sapient India.




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